Subscribed: Why the Subscription Model Will Be Your Company’s Future – and What to Do About It by Tien Tzuo and Gabe Weisert
Tien Tzuo is the founder and CEO of Zuora, the leading subscription economy SaaS provider, with more than 1,000 customers worldwide.
He was formerly the chief marketing officer and chief strategy officer of Salesforce (where he was employee #11).
And interesting fact – he was born in Taiwan, The Republic of China, immigrated to the US and when he was 3 years old his family moved to the Flatbush section of Brooklyn.
Listen to the Interview:
Show Notes
Subscribed: Why the Subscription Model Will Be Your Company’s Future – and What to Do About It by Tien Tzuo
Three Body Problem by Cixin Liu
The Membership Economy by Robbie Kellman Baxter (Marketing Book Podcast Interview)
Subscription Marketing by Anne Janzer (Marketing Book Podcast Interview)
Wise Guy by Guy Kawasaki (Marketing Book Podcast Interview)
On The End of Ownership Episode
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