The Iconist: The Art and Science of Standing Out by Jamie Mustard
Jamie Mustard is a strategic multi-media consultant and Iconist. His passion is to teach the science and “art of obviousness,” helping professionals change agents, artists, and businesses confidently and at will make their messages, brands and ideas stand out to their desired audiences.
A graduate of the London School of Economics, Jamie’s work is an explanation of the “economics of attention,” based on the primal laws of human perception called Blocks. He has spoken, educated, and inspired others with his work prolifically, including TED at the creative giant, Wieden, and Kennedy.
Jamie’s Iconist work has spanned some of the world’s leading companies, artists, and the globe. Growing up in severe poverty in inner-city Los Angeles, Jamie overcame obstacles to eventually codify a system of primal laws that can now help us all.
Listen to the Interview:
Show Notes
The Iconist: The Art and Science of Standing Out by Jamie Mustard
Paradox of Choice, The by Barry Schwartz
The Shallows: What the Internet Is Doing to Our Brains by Nicholas Carr
Tribe: On Homecoming and Belonging by Sebastian Junger
Bluefishing: The Art of Making Things Happen by Steven Sims
T-Minus AI: Humanity’s Countdown to Artificial Intelligence and the New Pursuit of Global Power by Michael Kanaan
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